Events & Weddings Case Studies
Events & Weddings Google Ads & PPC case studies.
Events & Weddings: across 4 accounts, 31,634 leads at $7.14 average cost per lead.
Figures are account-reported and aggregated from the published case studies below. Want the strategy behind them? Read the Events & Weddings advertising page.
Florist
Black Orchid Flowers
Black Orchid Flowers generated $174K in tracked revenue and 10,800+ conversions at just $4.06 each from $44K in Google Ads spend — a 3.95x ROAS.
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Events: Balloon Decor & Party Rentals
Balloons and Beyond HTX
Balloon decor case study: how Live PPC Ads rebuilt the Google Ads account for Balloons and Beyond HTX in Houston and doubled its leads on the same budget, from 224 to 438 in January to August, with cost per lead cut in half and 546 phone calls since September 2025.
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Services: Matchmaking
BanyanWay
Matchmaking lead generation case study: how Live PPC Ads grew BanyanWay, an Indian matchmaking service for singles in the US, from 1 tracked sign-up a month to 119, with 2,344 sign-ups and booked consultations since February 2023, click-through rate up from 2.9% to 7.9% and the cost per lead down from $176 to $28.
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Tours & Experiences
The Miami Experience
The Miami Experience generated 17,869 tracked booking leads at $4.36 each from Google Ads, capturing high-intent travelers searching for Miami tours and experiences.
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Case Studies by Industry
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