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Real Estate Case Studies

Real Estate Google Ads & PPC case studies.

Real Estate: across 6 accounts, 56,058 leads at $18 average cost per lead.

Figures are account-reported and aggregated from the published case studies below. Want the strategy behind them? Read the Real Estate advertising page.

Real Estate: Property Management

Midpoint Real Estate Services

1 to 25Calls a Month

Property management case study: Live PPC Ads built Google Ads for Midpoint Real Estate Services, a Metro Detroit property manager, from March 2021 to March 2022. 90+ phone calls from the ads, growing from about 1 a month to 25, with the cost per call down from about $165 to about $33.

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Real Estate: Property Snagging & Home Inspection

Properscan

280+Form Leads From Google Ads, June 2023 to January 2026

Property snagging case study: how Live PPC Ads rebuilt Google Ads for Properscan, a snagging and property inspection company in Dubai. In the five months before us the account recorded almost no conversions. Over two and a half years our campaigns produced 280+ form leads, 13M+ impressions and 140K+ clicks.

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Real Estate: Cash Home Buying

SB Home Offers

252 to 382Seller Leads a Month on Google Ads

Real estate lead generation case study: how Live PPC Ads took over SB Home Offers, a nationwide cash home buyer, and grew Google Ads seller leads from about 252 to 382 a month on the same spend, cut the cost per lead from $156 to $102, rebuilt the tracking from Podio through Zapier into Google Ads and Meta Ads, and rebuilt Meta after the previous agency's lead forms produced almost nothing but junk.

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Real Estate — Student Housing

The Stone Avenue Standard

52,000+Leasing Leads

Case study: How Live PPC Ads generated over 52,000 leasing leads for The Stone Avenue Standard — a luxury student housing property near the University of Arizona in Tucson.

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Financial Services: Foreclosure Surplus Funds Recovery

Surplus Agents for Americans

2 to 39Leads a Month

Foreclosure surplus funds recovery Google Ads case study: how Live PPC Ads built Search campaigns for Surplus Agents for Americans in Florida. About 140 real leads, including 90+ booked Calendly consultations, with monthly leads growing from 2 to 39 and cost per lead falling from about $190 to about $85.

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Real Estate: Mobile Home Buyer

We Buy Mobile Houses

5 to 19Seller Leads a Month

Mobile home buyer Google Ads case study: how Live PPC Ads built Search and Performance Max campaigns for We Buy Mobile Houses across Maine. Seller leads grew from about 5 a month to about 19, and cost per lead fell to about $90 at the peak. On Meta Ads, our campaigns added 140+ seller leads at about $59 each.

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Want results like these for your real estate business?

We take on a limited number of new accounts each quarter, by application.